Munyai Consulting offers end-to-end technical support across the following research services.
The process of discovering whether or not a company's customers are happy or satisfied with the products or services received from the company.
A study conducted at the beginning of a project to establish the current status of a population before the project is rolled out.
A tracking study that analyses the changing views of a single group of consumers over time. Tracker studies let business owners measure brand awareness, monitor customer satisfaction, study consumer sentiment toward a new product or service, or analyse the effectiveness of a marketing campaign.
Concept testing generally involves creating concept boards that explain a new product to consumers, giving them enough information to have a meaningful reaction when asked whether they would buy it.
A fieldworker visits a particular retail store, posing as a casual shopper, to collect information about the store's display, prices, and quality of its sales staff.
The systematic, routine collection of data during project implementation to establish whether an intervention is moving toward its set objectives. Data collection tools are embedded into project activities to keep the process seamless throughout the project's life cycle.
Munyai Consulting has a team of trained professional social surveyors in all nine provinces of South Africa. We use different data collection methods depending on client requirements.
We select the right instrument for the brief — structured quantitative interviews for statistical representativeness, or in-depth qualitative sessions for nuanced understanding.
Once fieldwork is complete, our data management and analysis process turns raw responses into a structured, decision-ready report.
It's imperative that businesses keep abreast of consumer sentiment expressed across social media platforms. We track and analyse the volumes of unstructured online data that businesses face daily, turning it into actionable insight alongside our primary research.
Alongside our research and fieldwork services, our team also designs and builds professional websites for institutional clients — this site is an example of that work. Available on request to universities, government departments and private-sector partners.
Custom, mobile-friendly websites designed around your institution's brand, content and audience.
On-page SEO, metadata and search-visibility improvements so your organisation is easy to find online.
Logos, social media graphics and marketing materials that keep your digital presence consistent.
Domain, hosting and content updates handled for you, so your website stays current and online.
Tell us about your project and we'll recommend the right approach — including which methodology fits your timeline and budget.
